How Do I Prepare Media for Affiliates to Use in Promotions?

by Ralitsa Petkova

Last updated: 15-Jun-2026

Affiliates can promote brands using marketing materials made available through the MyAffiliates platform. To make banners and other creatives available to affiliates, managers must first upload them in the Back Office.
Creating Media
To create new media, navigate to:
Admin > Operations > Media > Create Media

The system will display all media types configured for the platform. For standard image banners, select Banners.

This option should be used for static or animated images in the following formats:

• .png
• .jpg
• .jpeg

Media Configuration
When creating a banner, the following fields should be completed:

1. Label

The label represents the banner name and is visible to both managers and affiliates.

2. Internal Description

This field is visible only to managers and can be used for internal notes.

3. Media Source

This specifies the physical location of the media file. After uploading the file, the system generates the URL from which the image will be served.

4. Default Landing Page

Select the landing page that will be associated with the media by default.

5. Media Properties

The system automatically detects the height and width of the uploaded media. These values can also be entered manually or retrieved using the Retrieve Height and Width option.

6. Alternative Text

Alternative text is displayed when a user hovers over the media.

7. Groups and Tags

1. Marketing Groups
   Marketing Groups establish the relationship between media and landing pages. They are typically used when one media item needs to be associated with multiple landing pages.

2. Filter Tags
   Filter Tags provide additional categorization, such as: 

• Size
• Language
• Product

Available tags depend on the system configuration.

100. Exclusive Tags
     Exclusive Tags restrict media visibility to affiliates that possess the corresponding tag.

8. Media Validity

Media validity controls when and how the media is made available to affiliates.

1. Media Status
   Active – The media is visible to affiliates.
   Inactive – The media is hidden from affiliates.
2. Replace Media – This option specifies whether the media should automatically be replaced when it becomes inactive. This feature is commonly used for promotional campaigns.
3. Active From / Inactive To – These fields allow media to be scheduled to become active or expire on specific dates.

Publishing Media
Once the mandatory fields have been completed, selecting Create Media will publish the new banner.

The media will then be listed under:
Admin > Operations > Media > Media
and assigned the next available Media ID.

Affiliate Availability
The media will also become available to affiliates, provided they are subscribed to the corresponding brand or channel.
Affiliates can access the banner from:
Affiliate Front End > Marketing > All Media > Banners
Note: Media visibility depends on the affiliate's subscriptions and any applicable tags or restrictions configured within the system.