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Can more than one customer have one and the same token?

Yes. While tokens generated through affiliate tracking links are normally unique to each click, the same token can be assigned to multiple customers in specific scenarios.

How Tokens Are Used

A token is used to associate a customer with an affiliate during the customer mapping process.

When a visitor clicks an affiliate tracking link, MyAffiliates generates a unique token for that click. As a result, each naturally generated click token is unique.

The same token may be assigned to multiple customers when:

  • Migrating customers from another system
  • Importing organic customers who were not referred by an affiliate
  • Manually mapping customers to an affiliate

A mapping token can be obtained from:

Admin > Affiliate Dashboard > Traffic > Linking Codes > Select Channel > Get Tracking Information

The token value displayed in the tracking information window can then be used when importing or mapping customers.

Note: Tokens obtained directly from the admin system differ from tokens generated through click tracking.


Mapping tokens:

  • Can be assigned to multiple customers
  • Do not contain click-related information
  • Do not record traffic activity

As a result, information such as the following is not available:

  • Click date and time
  • Referring URL
  • Payload values
  • Other click-tracking data

Customers mapped using an administrative token are associated with the affiliate, but no corresponding click is recorded.
In affiliate reports, this will typically appear as:

  • 0 Clicks
  • 1 or more Customer Sign-Ups
     

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